:: m2c Inc. Vice-President - David A.K. Matlin

In his 18 year career, David A. K. Matlin has gained experience in sales, marketing, finance, information technology, and event management while working for the Houston Astros Baseball Club, Arts Center Enterprises (dba The Majestic Theatre), The University of Hawaii at Manoa, AXA Advisors LLC, ESPN Regional Television and m2c, Inc.

With nearly two decades of sports and entertainment marketing and management experience, Matlin has been involved in a myriad of special events and sporting projects including, the MLB World Series; 25th Houston Astrodome Anniversary; Miss Universe Pageant; Christina Aguilera, Howie Mandel and Ray Charles concerts; NIT Basketball Tournament; Men’s Volleyball Final Four; The Sheraton Hawaii Bowl; and the Broadway Musicals “Annie” and “Annie Get Your Gun.”

After graduating from the University of Michigan in 1987, Matlin headed south and began his career as the Marketing Operations Manager for the Houston Astros Baseball Club. In this role he developed operating procedures for the stadium information systems, promotions and special events. Matlin also was the point person for administering over $3 million in local, regional and national sponsorship programs. In addition, he created the Astros Fantasy Camp in 1988 – the first camp ever held in a major league stadium during baseball season.

After three years as the Marketing Operations Manager, he was promoted to Director of Sales. At 26, Matlin was the youngest Director of Sales in Major League Baseball. In this role, he managed a 16 person department that handled renewals and new sales of group and season tickets, skyboxes and luxury suites. Matlin established an out-market sales force in 12 Texas and Louisiana cities to expand group sales efforts. In his second year on the job, new season ticket sales increased by 35% and he developed the Diamond Level seating area which netted an additional $700,000 in ticket revenue for the 1993 season.

After six seasons with the Astros, Matlin moved to San Antonio to become the Assistant General Manager/Director of Marketing of Arts Center Enterprises/The Majestic Theatre. In this role, he oversaw the operation of a 2,500 seat atmospheric theater which is the home of the San Antonio Symphony and Broadway series. His marketing responsibilities included the advertising and promotion of Broadway shows, musical concerts and comedy acts.

From San Antonio, Matlin moved to Honolulu and became an Information Officer for the University of Hawaii Athletic department and enrolled in the school’s MBA program. As a UH Information Officer, Matlin was responsible for the development and integration of information technology to assist with the sales and distribution of individual, group and season tickets for the department’s seven ticketed programs.

While at UH, he led the successful implementation of point of sale ticketing, credit authorization and remote phone sales to facilitate increased ticket sales from 300,000 to more than 600,000 in a two year period. His main focus at UH was to create a 3 year strategic plan to move UH ticketing to the forefront as the department entered the 21st century. The strategic plan included on-line internet and remote outlet sales as well as interactive voice recognition for telephone sales.

After five years at UH, Matlin became a financial consultant for AXA Advisors, LLC. As a Financial Consultant for AXA Advisors, LLC, Matlin passed the Series 7, 66 and Life and Health examinations. He specialized in fee based and pension planning. He led the Honolulu Branch in Comprehensive Fee based plans sold in 2001.

In 2002, Matlin joined Jim Donovan as the Vice-President of m2c and the Director of Operations for the Sheraton Hawaii Bowl. Matlin has played an integral role in providing management consulting services for Panda Travel (one of Hawaii’s largest travel wholesalers), Sodexho (an international food service company) and AIO Group (a Hawaii-based media company). As m2c Vice-President, he focuses his efforts on business development, and client training.

Matlin is married to the former Dana Hatate and they live in Honolulu with their two children, Kisa (10), and Ross (7).

MATLIN'S RESUME

Education
University of Hawaii, Honolulu, Hawaii
Masters in Business Administration, 1997
Beta Gamma Sigma, Member (Honor Society for Collegiate Schools of Business)
Lum Yip Kee Award – Most Outstanding MBA student

University of Michigan, Ann Arbor, Michigan
Bachelor of Arts, May, 1987

Current Positions
Vice-President, m2c, Inc.
Director of Operations, Sheraton Hawaii Bowl

Current & Past Community & Professional Positions
University of Hawaii CBA Executive Vineyards committee (2005)
Flavors Wine Tasting and Silent Auction committee (2004)
Hale Kipa – Board of Directors (2001-2004)
Treasurer for Grace Christian Community Church (2002-2004)
Na Koa Kick-off Celebration Ticket Chair (2000 & 2001)
University of Hawaii Shared Vision Committee (2001)
UH Athletics Priority Premium Seating Committee Coordinator (1999)
Miss Universe Ticketing Chair (1998)